Melanie Grevis-James 


With a background of 29 years in Australian tourism and marketing, Melanie Grevis-James has an extensive career within the Australian tourism industry. She has had key marketing roles within all levels of the tourism industry; including with Regional, State, and Federal tourism organisations, private tourism operators, and as a marketing consultant for tourism associations, local councils and operators. Roles have included positions at Tourism Australia, Tourism & Events Queensland, Tourism Sunshine Coast, and others. Melanie has extensive experience in destination and brand marketing, strategic marketing and planning, the drive market, and the inbound/international tourism market. She spent 5 years based in Munich, Germany with Tourism & Events Queensland; and 2 years with Tourism Australia in Sydney, focused on the Western markets (UK, Europe, South Africa, Middle East).


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