Fiona Allan

Fiona Allan has been involved with the tourism industry in some shape or form since 2003, when she began working as a tour director for Topdeck Travel (in Europe), then Australian Pacific Touring (in Australia).

In 2007, she began working for Destination NSW, writing content for their websites, and and assisting tourism operators with their ATDW listings.

She subsequently completed an Advanced Diploma in Tourism Operations Management and a self-paced Certificate IV in Training and Assessment (which she has since updated).

From Destination NSW, she moved to YHA Australia, as their Online Content Coordinator.

She has been a Tourism Awards Judge for the past four years, in NSW (2014-2017). This year – 2018 – will mark her first year as a judge for Queensland.

She began her own consultancy, Purple Patch Marketing, in 2012 and is currently offering services that include digital marketing masterclasses, marketing automation implementation, Facebook Pay-Per-Click and Custom Online Marketing Projects.

Her personal and business values align and the most important of these are honesty, integrity and helping people.

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